A large part of my role as editor in chief of Localiiz was implementing a social media strategy to promote content across all platforms including Facebook, Instagram, and Twitter. This involved creating a social media calendar and posting a variety of content on a daily basis as well as creating live Instagram Stories during events around the city. Part of the marketing strategy involved creating a weekly EDM for more than 50K subscribers.
Localiiz Hong Kong Social Media and Marketing Strategies
Updated: May 6